Tangent Solutions wanted to be perceived to be cool, sharp, clever, agile, alert, and energetic, as creative professionals and not as a big corporate.
They see themselves as a small but savvy player.
Their work ethic is open, clear, transparent, authentic and real.
Tangent Solutions delivers disruptive results in time and on budget. Disruptive means the solutions are better, cheaper, faster, simpler.
They deliver solutions that are beautifully executed and engineered with excellence. Beauty is just part of the function.
The positioning statement created for Tangent Solutions...
‘A new line of thinking, a new kind of solution.’